I bought an iPod Touch about 5 or so months ago, and it’s rarely left my side since. This little device is amazing. Easy to learn, and I have access to any type of media I want with just a few swipes and taps of my fingers. It’s introduced me first-hand to the power of iTunes and what the apple media business model means for our future. What if you could pick the shows you want to watch at night through your phone, any time of the day, and have them ready for you whenever you wanted to watch them? Yes, like a Tivo on steriods. As easy as flipping through the channels on your current tv.
Right now to copy this type of model is expensive and time consuming. First you have to setup your computer so it outputs to the tv. Then you need the right software to play your videos and music. Then you need a way to get your media. And what if you want to watch it in a different room, or even on your smart-phone?
iTunes has started the model, but it’s too proprietary right now to become as accepted as the tv. Though it is a giant step forward.
With iTunes you can subscribe to video and audio-only podcasts. This means if your favorite news cast makes their show available online, all you have to do it subscribe to it once and iTunes will automatically get the show for you everyday to watch at your disposal. No more missing shows and news because of work or other activities.
What I love most is the ability to get things that I can’t with tv(especially now I don’t have cable). I can listen to This Week in Teck (twit.tv), pretty much all espn shows, web design shows, and political news casts. This truely lets you pick your own window on the world, from the big tv corp view, to the small independents. Anyone with a microphone and the Internet can get their voice out to the whole world. This is the start of the next evolution in media, and I suggest you try it out.